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Abstract

They Always Say That The Pen Is Mightier Than The Sword...

"Who Else Wants To Crank Out Profit-Pulling Letters And See Their
Conversion Rates Shoot Through The Roof Like A Rocket... Starting
Today!"

Become Your Own Instant Expert At Writing Master Pieces That Sell...
And Convert Twice Or Triple As Many Customers!

From the desk of willieleggett willieleggett@
Date:

Dear Marketing Professional,

How would you like to crank out your own profit-pulling letters that
sell and do it within hours instead of days, weeks or even months?

Direct Response Sales Copies are FAR from dead, contrary to what many
people might have you believed.

You see, back in the 1960's many people speculated that magazines and
newsletters will phase out when the television was newly introduced.

Hey, we're in the 2000's now and what do you think?

Do people still read magazines? YEP.

Is Direct Response Marketing a thriving business? MORE THAN EVER.

On the other hand, how many people walk off and buy something after
watching an ad on TV now? NOT OFTEN.

"Direct Response Sales Copies WIN...
Hands Down."

If you remember the last time you bought a product you probably were
convinced by a sales letter before making your purchase - and I rest my
case on that.

As a matter of fact, most marketing experts are making their millions
online selling more volumes of their products which otherwise couldn't
have been achieved without the aid of a better written copy.

Sales copies act like your personal sales man, only 24 hours a day, 7
days a week... Pretty much like what you're reading right now, so you
know I'm walking my talk.

"This Is The Reason Why Top Gun Copywriters Are Paid Big Bucks..."

But the problem is that whatever these copywriting masters are
charging, it's beyond the budget of many frugal and starting Internet
Marketers.

Chances are, you're one of them.

And if you are selling anything online - and I mean ANYTHING - having a
sales copy or not is like LIFE and DEATH for your business.

Can you afford NOT to get at least a decent sales copy? This might just
cost you more than getting a professional expert to write on your
behalf.

This sends most new marketers on a budget to an edge where they can
only decide between the worse and worst.

Think about it:
* If you don't have a sales letter that converts, you will only waste
your traffic generation efforts,
* Even if you spend big bucks to line up the pockets of an expert
copywriter, that usually means a longer time before you can even
cover your investment back, and
* Now this may come as a shocking truth - but there is no guarantee
even if you engage an expert copywriter. What if your offer isn't
compelling enough? No one else knows your product better than you
do unless the copywriter takes your business as serious as his own.

But is a few grand worth the risk?

"But What If I Tell You That..."

You can actually become a pro copywriter as well?

NO, you don't need special qualifications to do this. As long as you
can type with the keyboard, you stand as much chance producing your own
profit-pulling sales letters.

And see your conversion rates soar through the roof!

... And repeat the same step for every product you are selling online -
over and over again.

It doesn't matter whether you are selling your own digital product,
physical product, or merely an affiliate for someone else...

Finally you can outgun your competitors, bring in twice or Triple as
many sales, increase your conversion results by as much as 50% - 300%
from your visitors...

... And not be at the mercy of expensive copywriters!

"Introducing The Step-By-Step Videos To Becoming An Online Copywriting
Pro..."

Video Count: 9
Flash Format, Instant Download After Purchase

Here's a break down on what you will learn in this video series:

Video #1: Introduction to Becoming an Online Copywriting Pro and Tools
You'll Need
(6 minutes and 48 seconds)

If you are going to run a successful business, you must know how to
sell. In the offline world, you need to have good salesmanship or
leverage on a team of trained sales people if you want to see money
rolling into your company's bank book.

Fortunately online, even if don't have those qualities, but as long as
you know how to sell in print, you can rake up an INFINITE amount of
sales letters that act as your 24/7 'online' salesperson.

In this video, you will learn the required skills you need to write
high converting sales copy. You will also be shown free and low-cost
tools that can get the job done.

Video #2: Identifying your Prospect
(10 minutes and 21 seconds)

There are a few important questions that you must answer and begin to
brainstorm before you write your sales letter/ Knowing who you are
selling to, who your prospects are, how they think, what makes them
take action... these are crucial factors to copy success because this
way you know the problems they face, and the solutions they want, which
they'll buy.

That's exactly what you'll learn in this video. You'll also learn how
to address your prospects in your sales letters and how to make your
sales letter be exciting to read.

Video #3: Sales letter Format: Layout, Fonts, Width of Letter, Coloring
(8 minutes and 10 seconds)

Words sell. But the way you format and present your sales letter can
dramatically affect your conversion rates. Who wants to read a sales
letter that isn't readable or doesn't create an exciting environment?

In this video, you'll learn how to create a compelling layout, how to
use certain type of fonts to make your sales letter easily read, the
ideal width of letter, and the coloring.

Video #4: Sales Letter Format: Long Letter vs. Short Letter - Which is
Better? Using Links Correctly
(7 minutes and 24 seconds)

So here's the big debate: Long letter vs. short letter... which one
converts better?

Some say it's the long sales letter and some say short sales letter
Whatever your preference, it all boils down tests and conversions.
Which actually converts better from people who have done tests? We've
taken the expert case studies of actual sales letters to show you why a
certain sales letter type will help you not only convert well, but have
future backend conversions. You'll also learn how to use links
correctly on your sales page.

Video #5: Writing Your Sales letter - Top Area: Headline, Sub-headline,
Addressing the Prospect, Introduction
(15 minutes and 14 seconds)

The sales letter writing has been split up into three parts, for videos
5, 6, and 7. In this video, you'll learn about the top area, which is
the first thing your prospect will see. There are different types of
headlines, and you'll learn how to combine several of them to create an
attractive and exciting headlines that hits on your prospects true
needs and wants! The sub headline helps add to the headline, and you'll
learn how to do just that. How should you address your prospect and
start the introduction of your sales letter? Often, the introduction is
the hard part, because you don't know how to start off with a bang.
This video will show you methods that expert copywriters use to jump
start your sales letter.

Video #6: Writing Your Sales letter - Middle Area: Announcing Your
Product Or Service Solution, Benefits and Features
(5 minutes and 34 seconds)

Now, we've gotten into the middle area of your sales letter It's time
to announce the solution to your prospect's problems, which is your
product or service. But then your customers will begin to ask questions
such as, "How does your product or service Benefit me?". You'll learn
the importance of using all these three items, and how to go about
actually listing your benefits and some of the most common benefits
that will strike your prospect's wants and needs.

Video #7: Writing Your Sales Letter - Bottom Area: Endorsements /
Testimonials, Proof, Bonus, Guarantee, Call to Action, P.S Areas
(8 minutes and 56 seconds)

Most of these items are located at the bottom of your sales letter with
exception of some testimonials and proofs. The nice things about these
items are they help increase your conversion rates of your sales letter
Think about it. If you came to a sales letter and there were many true
testimonials on the page with people that were saying good things about
a product and they had the same needs as you... wouldn't you become
interested? Of course you would. You will learn how to use these items
and apply them to your own sales copy so that you can increase your
conversions.

Video #8: Real Life Example - We'll Take What We Learned Above and
Apply It To A Real Life Sales Letter
(7 minutes and 44 seconds)

What better way than to take what you learned above, and actually go to
real life sales letters to begin to understand how they all piece
together? Did you know that by doing this to other sales letters, you
will eventually start writing better sales copy? You will be able to
take your previous Online Copywriting Pro sales copy training and put
it into action; which will stick in your mind forever.

Video #9: How to Use Google's Website Optimizer Feature...For Split
Testing Your Conversions
(9 minutes and 53 seconds)

What's the point of learning how to write sales copy, without testing
your actual conversions? Many business owners make the mistake of
writing sales copy and wondering why it's not converting at all. Did
you know just a few keywords in your original sales letter, if changed
could increase your conversions higher? The best way to increase your
sales is by doing this. But the question is what split testing software
should you use? You're in luck, because Google's Website Optimizer is
free and best
of all, you can get lots of tracking reports that will reveal your true
sales copy conversions. You will learn how to correctly use this tool
and apply it to your sales copy.

"It's Like Looking Over The Shoulders Of An Expert Top Gun Copywriter
At Work!"

Forget E-Books that just show you theories or 'what it might be like'.
When you learn to write your first money-raking copy, I will be walking
you through the steps - leaving no stones un-turned.

I will be divulging the secret formulas to:

Getting their attention,

Pressing your prospect's interest hot buttons,

Invoking their desires,

And finally get them to take action on your offer!

"So How Much Does It Cost?"

Perhaps the right question to ask is, "How much is it WORTH to you?"

It is said that most Internet Marketers are one 'sales letter' away
from wealth, then this must be the only missing link that connects you
to your financial goals.

So how much is it costing you for every second you're not having it?

And what if I told you that:
* You can get all these videos in the next few minutes,
* It's NOT going to cost you thousands (though the information is
worth that much)
* It's NOT even going to cost you $197,
* It's NOT even going to cost you $97,

But only...

[DEL: $197 :DEL] [DEL: $97 :DEL] $20

Yes, for only $20, you get to have your hands on the "brains" of a top
gun copywriter - and imitate his formula every step of the way, and to
the dot.

Is this the real deal? Think about it: I've got you reading this far.

And if there is any more room for doubts, I hope this clears it all,
because I truly value you as a customer and your success is my
priority:

"Your Investment Is Fully Backed By My 100% Satisfaction Iron-Clad
Guarantee..."

Okay here's the deal: purchase my "Online Copywriting Pro" videos now
and check it out for a FULL 60 DAYS. Don't think. Don't wonder. Just
try it out.

Check out my videos after you have made your purchase and follow the
steps as I reveal the secret formula to a high-profit sales letter that
sells. If it's not what you're looking for or can't get the kind of
results you desire, simply ask for your money back. You cannot lose.

How's that for a guarantee?

So order now and make your life changing investment because finally,
you can now save thousands and acquire the skill of a professional
copywriter, and create your own wealth in pursuit!

It's now or never. The choice is clear. Order now!

Online Copywriting Pro

Click Here To Order Now For Just $20.00

-

Warmest Regards,
willie leggett

willieleggett@aol

P.S. Finally, you can now save thousands from hiring your own top gun
copywriter!

P.P.S. Instead, I will show you HOW to churn out your own profit-raking
sales letters in just hours instead of days or even weeks!

P.P.P.S. In my videos, I show you every single step to crafting your
own sales master piece, formula to making sales, and techniques to
increase your conversion rates.

P.P.P.P.S. Secure access to my private collection of videos now before
you leave this page. You are protected by my No-B.S. 90 Day Money-Back
Guarantee so there is no way you can lose.

NOTE: You need to have Adobe Flash Player to view all of the videos. If
you don't have the application installed in your computer, you can get
the plug-in from the Adobe official website for FREE. Link to the
application will also be provided in the customer download area.

End of Abstract

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